White Label eCommerce SEO
for Agencies
Shopify, WooCommerce, and BigCommerce SEO delivered under your agency brand. Our development team implements fixes at the code level. NDA on day one.
What We Deliver
White Label eCommerce SEO Services
for Shopify, WooCommerce & BigCommerce
Everything needed to grow organic revenue for your online store clients – delivered under your agency brand.
Shopify SEO
Shopify has unique SEO challenges – faceted navigation, collection/product URL duplication, theme-level rendering issues, and Shopify-specific schema requirements. We audit every Shopify store against platform-specific technical criteria, fix crawlability issues at the Liquid template level, optimise product and collection pages for commercial intent keywords, implement correct canonical strategy across variant URLs, and build internal link architecture that passes authority to high-value collection pages. Our development team fixes Shopify technical issues directly in the theme code – not with app workarounds.
WooCommerce SEO
WooCommerce SEO combines WordPress technical SEO with eCommerce-specific challenges: product page duplication, category URL structures, slow page speed from plugin bloat, and WooCommerce-specific schema requirements. We audit and optimise every layer – theme code, plugin stack, Core Web Vitals, product and category page content, structured data, and link architecture. Technical fixes are implemented directly at the code level by our WordPress developers rather than relying on plugin toggles.
BigCommerce SEO
BigCommerce stores have platform-specific SEO constraints around URL structure, faceted search, and canonical handling. We audit the technical foundation, implement correct canonical tags across product variants and filtered pages, optimise category and product pages for buyer intent keywords, and ensure structured data is correctly implemented for rich results. For agencies white labelling BigCommerce builds, our development team handles code-level fixes that cannot be achieved through the BigCommerce admin.
Product & Collection Page Optimisation
Product and collection pages are the primary revenue-driving pages in any eCommerce store. We conduct keyword research aligned to buying intent, rewrite title tags and meta descriptions for click-through, optimise H1 and heading structure, expand product descriptions with conversion-relevant content, and implement breadcrumb schema. For collection pages we build a content strategy that targets category-level search terms without cannibalising individual product rankings.
Duplicate Content & Technical SEO
Duplicate content is the most common cause of ranking suppression in eCommerce – variant URLs, filtered pages, pagination, and session parameters all generate near-identical pages that compete with each other. We audit, categorise, and resolve every duplicate content source through correct canonical implementation, noindex directives, URL parameter management in Search Console, and pagination handling. Log file analysis identifies which pages are actually being crawled and where crawl budget is being wasted.
eCommerce Schema Markup
Structured data is essential for eCommerce rich results – product schema with price, availability, and review data enables rich snippets that significantly improve click-through rates. We implement Product, Offer, AggregateRating, BreadcrumbList, and Organisation schema correctly for each platform. Our development team implements schema at the code level for accuracy, not just plugin-generated markup that may omit required fields or generate validation errors.
Core Web Vitals & Page Speed
Core Web Vitals are a confirmed Google ranking factor and directly impact conversion rates – a 1-second delay in page load reduces conversions by 7%. We audit LCP, FID/INP, and CLS across all key page types, identify root causes at the code level, and implement fixes through image optimisation, lazy loading, code splitting, third-party script management, and render-blocking resource elimination. Our developers implement fixes directly in the codebase – not generic plugin recommendations.
eCommerce Link Building & Content
Authority and topical relevance drive competitive eCommerce rankings. We build links from relevant industry publications, supplier directories, brand mentions, and digital PR placements that carry genuine authority. Content strategy covers buying guides, comparison pages, and category-supporting blog content that captures informational intent and funnels traffic to commercial pages. Every link built is documented with source, anchor text, and live URL in your monthly white label report.
Why Axis Web Art
Why Agencies Choose Us
for White Label eCommerce SEO
Platform expertise and development capacity that most SEO-only agencies cannot match.
600+ eCommerce Stores Built
SEO strategy informed by how eCommerce platforms actually work at the code level is different from generic SEO. Our team has built 600+ Shopify, WooCommerce, and BigCommerce stores. We understand every technical SEO challenge on each platform because we built stores with the same architecture. That platform knowledge is built into every audit, every fix, and every recommendation we make.
Developers Fix the Technical Issues
Most SEO agencies identify technical problems and then stop. We have 80+ in-house developers who implement fixes at the code level – Liquid templates on Shopify, WordPress PHP on WooCommerce, and custom BigCommerce implementations. Schema markup, Core Web Vitals fixes, canonical implementation, and page speed improvements are handled by developers who understand SEO intent. No handoff between vendors, no waiting, no excuses.
Revenue-Focused Reporting
eCommerce SEO reporting that only shows keyword rankings does not tell the agency or the client anything useful. Our reports connect SEO activity directly to revenue metrics – organic transactions, organic revenue, product category traffic trends, and conversion rate by landing page. Reports are produced under your agency brand in Looker Studio or PDF format, formatted to go directly to your client without editing.
98% On-Time Delivery Since 2011
Since 2011 we have delivered across 1,000+ projects for agency partners in the US, UK, Australia, and Canada. Across 15 years, 98% of our deliverables have shipped on or before the agreed date. For agencies that sell monthly retainers with report deadlines, reliability is not optional. We build our delivery process around your reporting schedule.
How It Works
From Technical Audit to Monthly Revenue Report.
Four Clear Steps.
A clear process that fits into your agency workflow.
- Step 01
eCommerce SEO Audit
We sign the NDA, receive store access, and deliver a full eCommerce SEO audit within 48 hours of kickoff. The audit covers technical crawl health, duplicate content sources, product and collection page optimisation status, schema markup, Core Web Vitals baseline, keyword ranking landscape, GA4 organic revenue tracking setup, and competitor analysis. The audit document becomes the roadmap for the entire campaign and is delivered under your agency branding.
- Step 02
Monthly Execution
Each month we execute the agreed scope: technical fixes, on-page optimisation, schema implementation, content creation, link outreach, and Core Web Vitals improvements. Development work and SEO work are coordinated internally – no waiting for another team to implement changes. You receive a mid-month status update and can raise priority changes at any point. The work log is available in your preferred project management tool throughout the month.
- Step 03
Revenue & Ranking Tracking
Keyword rankings are tracked weekly across all target product and category terms. Organic revenue and conversion rate are tracked through GA4 eCommerce reporting. Core Web Vitals scores are monitored for field data changes after each technical update. Backlink growth and domain authority trends are tracked through Ahrefs. All data feeds into a live Looker Studio dashboard accessible to your agency at any time between monthly reports.
- Step 04
Branded Monthly Report
The monthly eCommerce SEO report is delivered on the agreed date under your agency logo. It covers organic revenue vs prior period, organic sessions by category, keyword ranking movements, Core Web Vitals status, link building activity, and a plain-English commentary on what drove performance and what is planned for the following month. The report is formatted to go directly from your agency to your client without editing. No Axis Web Art branding appears anywhere.
Tools & Platforms
Professional-Grade eCommerce SEO Tooling
Running Under Your Brand
Research & Crawl Tools
Keyword research, competitor analysis, backlink audits, and technical crawl at every scale of eCommerce catalogue.
Performance & Revenue Tracking
Organic revenue attribution, eCommerce event tracking, Core Web Vitals field data, and page speed measurement for every platform.
Reporting & Dashboards
Branded Looker Studio dashboards and PDF reports showing organic revenue, rankings, and technical health under your agency logo.
Who We Work With
Built for Agencies at Every Stage.
From Boutique to Full-Service.
White label eCommerce SEO for agencies that build and manage online stores.
You build and maintain the Shopify store. We handle the SEO. Our Shopify Select Partner status and 600+ build experience means we understand the platform at the same depth your dev team does, which makes every SEO recommendation actually implementable.
WooCommerce SEO works best when the SEO team has WordPress development skills. Ours do. Technical fixes, schema implementation, and performance improvements are all handled without waiting for a separate development agency to action a spec sheet.
Add specialist eCommerce SEO delivery to your retainer. We integrate with your account management workflow, produce revenue-focused reports under your brand, and give your agency a specialist capability that retains eCommerce clients long-term.
eCommerce SEO requires platform knowledge that general SEO agencies often lack. Partner with us to take on Shopify and WooCommerce clients without building that platform expertise in-house. We handle execution while you manage the client relationship.
eCommerce delivery track record
What Partners Say
Agencies Across the US, UK,
Australia and Canada
"Axis Web Art has been an exceptional white label agency partner for us. They delivered a complex Shopify Plus build exactly on spec and on time. Our client had no idea we had a partner team involved – which is exactly what we needed. We will be working with them on every future project."
"We have used several white label development partners over the years. Axis Web Art stands apart – the communication is proactive, the code quality is consistently high, and they understand what it means to work under our brand. They feel like an extension of our own team, not a vendor."
"Reliable, skilled, and completely invisible to our clients – that is everything we ask for in a white label agency. The Axis Web Art team handled a full WooCommerce migration for one of our most demanding clients. Delivered clean, on time, and without a single revision request."
"The level of professionalism and technical depth at Axis Web Art is impressive. We brought them in on a WordPress build with tight timelines and multiple stakeholders. They navigated the complexity with ease, communicated clearly at every stage, and delivered work that genuinely impressed our client."
Plans & Pricing
White Label eCommerce SEO Packages
Monthly retainer pricing for agencies. All packages include NDA, branded reporting, and a dedicated account lead.
- Technical SEO audit at onboarding
- Product page title & meta optimisation
- Duplicate content audit & fix
- Product schema implementation
- Keyword tracking (30 terms)
- GA4 organic revenue tracking
- Branded monthly report
- NDA on day one
- Everything in Starter
- Collection page optimisation
- Core Web Vitals improvement
- Collection page content (2/month)
- Link building (4 links/month)
- Full schema suite (Product, Rating, BC)
- Keyword tracking (80 terms)
- Looker Studio live dashboard
- NDA on day one
- Everything in Growth
- Full catalogue optimisation
- Buying guide content (4/month)
- Digital PR link building (8/month)
- Competitor gap analysis
- Keyword tracking (200 terms)
- Dedicated account manager
- Monthly strategy call
- NDA on day one
- Multi-store SEO management
- International eCommerce SEO
- Custom content volumes
- Dedicated SEO & dev team
- API reporting integrations
- Quarterly strategy reviews
- Custom SLA
- NDA on day one
Common Questions
White Label eCommerce SEO
Questions Agencies Ask
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Get Started
Ready to Add White Label eCommerce SEO
to Your Agency?
NDA before kickoff. 48-hour onboarding. Your brand on every report. Talk to our team about your first eCommerce SEO client.