Bath Select is an United States based company selling bathroom fixtures online since 1995. Website is developed on one of the oldest eCommerce platform – Volusion. With technological advancement, bathselect.com started falling behind the competitors. Company felt the need of a revamp and approached Axis Web Art for redesigning of their website.
Prime objective of the project was to design a new user interface, make the online store responsive and mobile friendly, clearly highlighting the core USP & implementing conversion optimization strategies.
Newly designed website of Bath Select is already seeing a great improvement in terms of eCommerce conversion rate, improved search engine visibility and improved performance.